Items tagged with twitter
Show: All | Blog Posts | News Items
Blog Posts
Tools Change. The Need for a Plan Remains Crucial.
Mar 7, 2011
The following article, written by Russell Working and posted on Ragan Headlines, explains why, even with newer tools, organizations still need a plan of action. The need for understanding your audience, having a reason and defined goals for any ac...
Social Media - Highway to Two-Way Communication
Mar 26, 2010
Okay…at this point, we should all know the value of authentic, two-way communication. But, just in case there is someone out there who doesn’t understand how this works, here is the basic concept: two-way communication involves listeni...
The 10 Commandments of Twitter
Oct 16, 2009
As more and more people are using Twitter for personal as well as business purposes, I thought I’d share a fun article we read here at the office. So to all newcomers to Twitter as well as those experienced tweeters, read the tips below to m...
Media: Watchdogs turned Lap Dogs
Sep 11, 2009
I know this post may be controversial, but that is okay. Journalism and the watchdog role it should play is a topic that never fails to get my blood pumping. In fact, I believe the watchdog role is the core of what journalism is – or should...
Social Media Balancing Act
Jul 17, 2009
I’ve spent a good part of the day today researching various social media applications and how they are best used to promote an event. One of our clients is using social media in a unique and innovative way to bring an entire industry of peop...