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Blog Posts by "Staci Wright"

Social Media Balancing Act

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Staci_shead

I’ve spent a good part of the day today researching various social media applications and how they are best used to promote an event. One of our clients is using social media in a unique and innovative way to bring an entire industry of people together. The challenge is making sure that eac...

The 10 Commandments of Twitter

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Staci_shead

As more and more people are using Twitter for personal as well as business purposes, I thought I’d share a fun article we read here at the office. So to all newcomers to Twitter as well as those experienced tweeters, read the tips below to make sure you aren’t committing a Twitter sin...

Tell It All...Tell It Fast

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Staci_shead

The recent media flurry surrounding Tiger Woods is a reminder that even the best can sometimes forget the most basic rule of PR crisis management…tell it all and tell it fast. Tiger, who said he wanted to keep the matter “private”, would’ve had better luck had he issued a ...

Have You Registered Misspellings of Your Domain Name?

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Staci_shead

In a blog I read by Janine Popick on verticalresponse.com, she talks about the importance of registering the misspellings of your web site domain. Even if you have print materials with your web site clearly listed, you still need to remember that there are people out there who may have heard your...

Making Sense of Web Analytics

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Staci_shead

In today’s marketing society, an online presence has become more crucial than ever. But just having a website isn’t enough. You must view it as a marketing tool just as you would TV, newspaper, direct mail, etc. Take advantage of the data websites provide and gain insight into ways to market your...